buenos aires, argentina

nicolas koniecki

graphic designer

open for projects

nicolas koniecki

FRAME

CLUB

Brand Identity Design

ROLE

GRAPHIC DESIGNER

TOOLS

ADOBE PHOTOSHOP | FIGMA

YEAR

2025

TIMELINE

2 WEEKS

ABOUT

This project involved designing a full visual identity system that reflects the club’s intimate, cinematic tone. The logo, inspired by a Super 8 camera and built using golden ratio geometry, serves as a subtle mark of authorship.

This project involved designing a full visual identity system that reflects the club’s intimate, cinematic tone. The logo, inspired by a Super 8 camera and built using golden ratio geometry, serves as a subtle mark of authorship.

CHALLENGES

How do you create a visual identity that captures the intimacy and emotion of cinema culture?

How do you create a visual identity that captures the intimacy and emotion of cinema culture?

a really fun challenge

a really fun challenge

It was important to create a visual identity that captured the intimate and cinematic nature of the club without relying on overly nostalgic or predictable film aesthetics. The system needed to balance sophistication, warmth, and contemporary design while reflecting both the artistic and social experience surrounding cinema.

DESIGN PROCESS

Understanding the gallery’s mission, audience, and goals.


This step focused on identifying how visitors explore art online and how artists should be represented, ensuring the platform reflects the gallery’s role in supporting both emerging and established creators.

Understanding the gallery’s mission, audience, and goals.


This step focused on identifying how visitors explore art online and how artists should be represented, ensuring the platform reflects the gallery’s role in supporting both emerging and established creators.

Understanding the gallery’s mission, audience, and goals.


This step focused on identifying how visitors explore art online and how artists should be represented, ensuring the platform reflects the gallery’s role in supporting both emerging and established creators.

Understanding the gallery’s mission, audience, and goals.


This step focused on identifying how visitors explore art online and how artists should be represented, ensuring the platform reflects the gallery’s role in supporting both emerging and established creators.

Understanding the gallery’s mission, audience, and goals.


This step focused on identifying how visitors explore art online and how artists should be represented, ensuring the platform reflects the gallery’s role in supporting both emerging and established creators.

Understanding the gallery’s mission, audience, and goals.


This step focused on identifying how visitors explore art online and how artists should be represented, ensuring the platform reflects the gallery’s role in supporting both emerging and established creators.

Understanding the gallery’s mission, audience, and goals.


This step focused on identifying how visitors explore art online and how artists should be represented, ensuring the platform reflects the gallery’s role in supporting both emerging and established creators.

Understanding the gallery’s mission, audience, and goals.


This step focused on identifying how visitors explore art online and how artists should be represented, ensuring the platform reflects the gallery’s role in supporting both emerging and established creators.

SOLUTION

SOLUTION

A refined visual identity system inspired by cinematic language and analog film culture, designed to feel intimate, contemporary, and culturally driven. Through carefully constructed geometry, minimal typography, and a curated visual approach, the brand creates a recognizable and immersive experience that reflects the emotional and social nature of cinema.

It was difficult to think about a camera logo that looked different to the rest

It was difficult to think about a camera logo that looked different to the rest

nico koniecki

Whats Next

SEE MORE

CONTACT ME

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